On Oct. 26, two days before he became Twitter’s new owner and CEO, Elon Musk demonstrated the...
Author - Merrie Spaeth
For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel
“Layoffs leave staff in shock,” read a recent headline in the Dallas Morning News. I arrived in...
What the Uvalde Shootings and Other Crises Reveal about Press...
A press conference can be a risky way to convey information to the media and the public...