During a meeting with a new client in 2007, Mark Dvorak, APR, Fellow PRSA, found himself in an ethical dilemma. Back then, businesses had just begun using social media. The client didn’t like what people were saying about her...
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Strong Ethics Enhance the PR Profession
PRSA provides educational opportunities to explore ethics in public relations year-round. PRSA recognizes Ethics Month each September to bring increased attention to the communications profession’s core foundation. Visit this...