Search Result For " ethics "

Now is the Time for our Profession… Now is the Time for PRSA

Posted by Joseph Cohen in November 4th 2013

As prescribed in our bylaws, every three years PRSA revisits its strategic plan and reevaluates the mission, vision and principles that guide our organization.

And while our values and priorities remain steadfast (the emphasis that we place on ethics, diversity, fostering communities, and advancing excellence within the profession), the environment surrounding us can change. To put it mildly, the environment has changed quite a bit since 2010.

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under: Board of Directors, Governance, PRSA Leadership
Tags: PR, PRSA, Strategic Plan

Ethics and Perceptions… ‘Do You See What I See?’

Posted by Kirk Hazlett in October 21st 2013

A recent Huff Post item caught my…and apparently several other folks’…attention. The gist of the article was that a public relations practitioner was overheard in spirited conversation with senior representatives of an industry represented by her firm as she shared how she used “insider knowledge” from previous work experience to increase her firm’s chances of getting positive results from efforts on behalf of clients at her current place of employment.

(Note: I word this introduction this way because of the situation’s applicability to a host of situations…not just this particular instance.)

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under: Ethics
Tags: BEPS, Code of Ethics, Ethics, PR, PRSA, public relations

Ethics in Public Relations: Don’t Be ‘Alice’

Posted by Kirk Hazlett in September 30th 2013

“Cheshire Puss…“Would you tell me, please, which way I ought to walk from here?”

“That depends a good deal on where you want to get to,” said the Cat.

“I don’t much care where – ,” said Alice.

“Then it doesn’t matter which way you walk,” said the Cat.

(Lewis Carroll, “Alice’s Adventures in Wonderland”)

Ah, the dilemma of the “choice.” As public relations professionals, we are often confronted by challenging situations. Some we instinctively know how to handle. Others…not so much.

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under: Ethics
Tags: Ethics, Ethics Month, PR, PRSA, public relations

Ethics: No Longer Optional

Posted by Bobbi Simmons in September 27th 2013

One of the loves of my life is Bella Simmons. She’s my four-year-old granddaughter, and one of her favorite things is The Elf on the Shelf®. If you don’t know this delightful children’s book, it’s about how each child has an elf watching over his or her activities. The elf has a direct line to Santa Claus. Parents usually bring out the book, and even a little stuffed elf, about a month before Christmas, to remind little ones to be good.

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under: Ethics
Tags: Ethics, Ethics Month, PR, PRSA, public relations

What does the NY AG Astroturfing news mean to communications agencies?

Posted by Mark McClennan in September 25th 2013

Editors Note: This blog originally appeared on the MSLGroup website.

The answer to the crackdown on fake online reviews:

For ethical agencies – nothing at all.
For unethical organizations – it lets them know there may be a financial impact beyond dissatisfied customers, particularly if other Attorney Generals follow suit.
For those that weren’t aware of the issue – it may serve as a wake-up call and shed some light on this increasing problem.

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under: Ethics
Tags: astroturfing, Ethics, Ethics Month, Fake Reviews, PR, PRSA, public relations

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Search Result For " ethics "

Now is the Time for our Profession… Now is the Time for PRSA

Ethics and Perceptions… ‘Do You See What I See?’

Ethics in Public Relations: Don’t Be ‘Alice’

Ethics: No Longer Optional

What does the NY AG Astroturfing news mean to communications agencies?

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