“You’re fired!” Easily two of the most jarring and possibly traumatizing words...
Author - Laurent Lawrence, APR
Friday Five: The Apocalypse Edition
Like many of you, I’ve spent the past week camped out in my steel-reinforced doomsday bunker...
Friday Five: TGIF
TGIF – Thank God It’s Friday. I’ve been hearing that a lot today. Although many...
Friday Five: Authenticity Is Key
How important is authenticity to you? Do you care if a brand misrepresented its product just so you...
Biggest PR Disasters Of 2014
While 2014 was great for some public relations professionals, the proliferation of new...
Friday Five: A Sorry Week for Some
Among other things, 2014 may be branded the year of the apology or more often used non-apology...
Friday Five: The Lighter Side of PR
December, buttressed by the Thanksgiving and Christmas/New Year holidays, is often considered a...
PR Boot Camp: Essential Advice For Junior PR Pros
At this year’s PRSA International Conference we had the opportunity to meet with a number of...
Essential Digital Strategies For PR Pros
If you don’t already know the name Shonali Burke, you should. Among her many distinctions...
Ask An Expert: How To Transition Into PR
Thinking about making a career switch to PR? These tips might help via: Marco...