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PR Specialization
3 ways to impress execs with social media metrics
Thought Leadership
How To Prove PR ROI Through Multi-Touch Attribution
Thought Leadership
Websites: Is Yours A Tombstone In The Cemetery? How...
Advocacy
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Inside the Profession
Friday Five: Google+ Alters the Social Media Value...
Advocacy
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Inside the Profession
•
Thought Leadership
Measuring PR: Beyond the Barcelona Principles
Thought Leadership
Eight Great Myths of Social Media Measurement
PR Training
Katie Paine’s 3 Favorite Metrics
Inside the Profession
•
PR Training
PR Effectiveness: What Are You Doing To Show It?
PR Training
What’s the ROI on Your Press Release?