The program for the PRSSA Inaugural Ball Awards Ceremony held on Monday evening at the PRSSA...
Author - Kaye Sweetser
Katie Paine’s 3 Favorite Metrics
When you see Katie Paine is going to be on a panel to discuss evaluation, you know you’re going...
Coombs and Holladay Discuss the Kindle Crisis
Timothy Coombs and Sherry Holladay, both of University of Central Florida, presented their case...
Words That Get People to Do Things
I could sum up today's presentation on "Simplicity and Persuasion: Move Your Audience to Action" in...
Stoker and Rawlins Continuum of Accountability
Dr. Kevin Stoker, APR of Texas Tech University and Dr. Brad Rawlins of Brigham Young University...
What Was the Best Lesson You Learned from Your Professor?
In honor of Besty Plank, the first female PRSA president and a champion of education efforts, we...
Barbara Burfeind, APR+M Talks About the New Military...
Barbara Burfiend, APR+M, is the incoming chair of the APR+M Council and she took a few moments to...
APR+M Offers Military Public Affairs a Unique Accreditation
When I prepared for an Accreditation in Public Relations (APR) in 2006, I quickly realized that the...