As social media increasingly becomes an integral part of public relations strategy, public...
Author - Faith Goumas
Friday Five: How Social Media Took Sochi by Storm
While the 2012 Olympic Games in London were known as the “Twitter Olympics,” we are...
Friday Five: Looking back on Super Bowl XLVIII
Last week we looked at predictions for the media and advertising surrounding Super Bowl XLVIII and...
Friday Five: Gearing up for Super Bowl XLVIII
From the promotions for the championship game between the Broncos and the Seahawks to the coveted...
Friday Five: Media Strategy Toolkit
The media continues to be the gatekeeper for the coverage PR pros and clients desire, and creating...
Friday Five: Damage Control 101: Current Crises and Lessons to...
2013 hosted a variety of crises (take a look at our list of the worst), the last major incident...
Friday Five: PR Lists to Check Twice
In keeping with the popular “listicle” trend, this week’s Friday Five offers a...
Friday Five: Social Media Tips for 2014
Looking forward into 2014, it’s almost certain that social media will continue to have a...
Friday Five: Looking Back at 2013 and Forward to 2014
As 2013 draws to a close, we have the opportunity to look back on the lessons learned and the...
Friday Five: Essential Skills for Mastering Content
Public relations is a diverse profession with a variety of specialties and skills; however there is...