Making your messages easy to read is the No. 1 way to increase readership. When your copy helps...
Author - Ann Wylie
Polish Your Posts: Three Ways to Improve Your Blog Copy
Here are three ways to make the copy in your next blog post more relevant, interesting and...
Web Headlines: Three Ways to Focus on the Front
When you put the keywords in the first word or two of your Web headlines, you increase your chances...
Work With — Not Against — Your Brain: Use the Creative...
Write better, faster and easier with Wylie's five step creative writing process. Follow these steps...
Get Your Share on Facebook
Publication headlines with numbers sell stories. That’s because they promise quantity and value...
Mark Time: Try a Chronological Structure
Does your organization's business suggest a chronological structure? If so, consider basing your...
What Does Tweaking Cost Your Company?
Nothing makes your job worse than the approval process. It stalls the production process, garbles...
Readers Want Less
In writing — as in eating, imbibing, reality TV viewing and so much else in life — it's good to...
How to Build Buzz
Ann Wylie, president, Wylie Communications, shares social media wrtiting tips & insight from...
Writing Online Releases: Five Tips to Help Google Find Your Web...
Many portals don’t support embedded media. Instead, post audio and video files to your company...