Li talked about breaking down silos within an organization. She cited Mark Benioff of...
Author - Michael Smith
Localization and Media Targeting Prove Right for Washington
Politico is a new model for journalism, and thus, for public relations people. Politico.com is a...
Welcome to Washington — PR Capital of the World
PRSA-NCC is among the largest Chapters. Public relations practitioners really network here and try...
PRSA Experts Share Wisdom and Advice
Meet the Experts was a forum for exchanging ideas and perhaps drawing conclusions from exciting...
“Community Organizing” and Public Relations: How to Build...
Most of the grassroots community organization techniques involved “turning people out”: whether...
Lessons from the Obama Administration (and Town Hall Meetings):...
Now that philosophical themes have given way to real-life legislation, the Obama team has new...
New Role for Public Relations Pros: Best Practices from the...
The role of the public relations professional is changing — not only are the faces of media...
The Obama Campaign Public Relations Experience: The Mike Smith...
Working press and advance for the Obama for President campaign was the highlight of over a quarter...