After AI-chatbot ChatGPT made its public debut in late 2022, PRSA released “Promise & Pitfalls: The Ethical Use of AI for Public Relations Practitioners” at ICON 2023. This past fall, PRSA released an updated version of...
Latest Ethics Posts
Realigning Your Ethical Compass for the New Year
Every year, we resolve to make changes for the better. As leaders in our organizations, we set goals, refine strategies and recommit to performance. What we rarely do, however, is recalibrate the one thing that quietly charts our...
S&T Live Recap: Ethics, Trust and the Human Role in AI-Powered PR
Another Frontier for the PR and Communications Profession
Authentic Storytelling: Embracing an Ethical, Trauma-Informed Approach
Your PRSA Chapter’s Secret Weapon: An Ethics Officer
Safeguarding Trust: PRSA Webinar Addresses Ethics in a Post-Truth World
Honesty in Communications
Setting the Record Straight About the Ethical Practice of Public Relations
