It seems appropriate at this time of year to at least acknowledge that those of us who have worked or are working in public relations are blessed with that wond’rous organ known affectionately as the “heart.”
Last time I checked, we all had one, both literally and figuratively, although the latter can be difficult to detect sometimes according to our friends in the media and elsewhere.
Heart, though, is a key element in any successful public relations effort. Without it, messages have a tendency to go unheeded, attitudes to remain unchanged, and programs to fail.
Continue reading " Public Relations: Communicating from the Heart "
